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Send a sales follow-up to a prospective client

Description

Send a follow-up to a prospective client detailing the benefits of your company’s products or services with this letter template.

User
[Company Name]
[Street Address]
[City, ST ZIP Code]
[Date]

[Recipient Name]
[Title]
[Company Name]
[Street Address]
[City, ST ZIP Code]

Dear [Recipient Name]:
I want to thank you for giving me the opportunity the last time we talked to tell you about the great advantages of [Product or Service]from [Company Name]. We’re confident that [Product or Service]will help you in your business and will tie in seamlessly with the products and services that you already enjoy from [Company Name]. Here are more things that people are saying about [Product or Service]:
[Testimonial quote #1]
[Name, Title, and Company]
[Testimonial quote #2]
[Name, Title, and Company]
[Testimonial quote #3]
[Name, Title, and Company]
As you learned when we spoke recently, [Product or Service]offers you a number of beneficial features, including:
·         [Feature #1 and benefit]
·         [Feature #2 and benefit]
·         [Feature #3 and benefit]
·         [Feature #4 and benefit]
·         [Feature #5 and benefit]
I’d very much like to discuss how you can put [Product or Service]to use in your business. I’ll call your office on [date]to make an appointment. Before then, you can call me at [phone number]. Thank you for your interest.
Sincerely,
User
[Title]

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